Auntie Anne’s® and Cinnabon® multi-unit operator Fresh Dining Concepts recently signed a10-unit co-brand agreement to bring the two Focus Brands concepts across New York City over the next four years.
The agreement between Fresh Dining Concepts and Auntie Anne’s® and Cinnabon® will help the brands accelerate ongoing efforts to become more accessible to guests by adding locations outside the traditional mall setting. “There’s immense value in co-branding, not only from an operations and real estate perspective, but it’s also becoming the guest’s preference as a one-stop-shop for snacking, no matter their craving.” said Luis San Miguel, President and CEO of Fresh Dining Concepts
ReInvest Capital would like to congratulate its client Fresh Dining Concepts on this groundbreaking achievement.
Fresh Dining Concepts is one of the largest Auntie Anne’s franchisee with baking kiosks and satellite retail units along the East Coast from New York to Florida. In addition to its Auntie Anne’s operations, the Company also operates several Cinnabon and Carvel stores.
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